Location: Remote

Passionate about digital marketing and social media advertising? Do you want to broaden your skills on growing customers, revenue, and profit through online channels? Do you want to work with a highly experienced team, marketing some of the biggest brands and hottest startups? If so, then we want you on board!

Playbook Media is looking for an entrepreneurial minded individual with a hunger to learn, improve, and drive growth for our clients – both established brands and early-stage, well-funded Direct-to-Consumer, companies. Ideally, you are intellectually curious, data-driven, self-motivated, and resourceful in your approach to problem solving.

About Us:

Founded by experienced Silicon Valley marketing professionals, Playbook Media has adopted a fully remote-work environment on the West Coast. We work with venture-backed, “disruptor” companies to accelerate customer acquisition through expert media buying, performance focused creative production and deep analytical rigor. We pride ourselves on understanding our clients’ needs and partnering with their internal marketing teams to solve the problems core to their growth challenges.

 Role Responsibilities: 

• With direction from the Media Channel Director, build and manage digital ad campaigns on Meta, TikTok, Snapchat, as well as other paid social and search platforms.
• Measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Cultivate client relationship skills by attending regular meetings, presenting strategic insights, and handling day-to-day client requests.
• Maintain testing roadmaps, document findings, learnings, best practices, and processes, thus enabling Playbook Media to manage more clients and deepen our value to our clients.
• Maintain a team first attitude, build leadership skills, and become a mentor to new team members.

Role Requirements:

• College educated with a BA/BS degree in a technical or marketing field.
• Able to multi-task and manage time efficiently.
• Impeccable in written and verbal communications.
• Intellectually curious.
• Detail oriented and organized.
• Exceptionally analytical and get excited by finding opportunities in the numbers.
• Eager to learn about digital marketing, especially in the sense of driving profitability for your clients.
• Able to deliver a first draft (excel plan, word doc brief, PowerPoint deck) and open to constructive feedback.

Preferred Qualifications:

• Up to 3 years hands on experience buying, optimizing, or measuring digital media.
• Understanding of computer programming and/or the Facebook Ads API.
• Good familiarity with spreadsheets
• Previous start-up experience

Great Benefits:

• Competitive salary and bonus/profit sharing program
• 401(k) with company match
• Medical, Dental, and Vision coverage
• Uncapped vacation and sick time
• Training and personal development support
• Hybrid work environment primarily remote, but with optional quarterly regional get-togethers in SD, LA, SF
• Annual company offsite
• Parental leave